Branding

The foundation of good branding is strategic and consistent messaging, complimented by beautiful AND purposeful design. Solid brand design involves so much more than a nice logo. Knowing what you’re about, who your target audience is, and the story you want to tell are all important keys to reaching your audience with the most impact and clarity, which equals higher engagement and more sales.

I work with clients by helping translate their business into a cohesive brand– with focused strategy and beautiful, logical aesthetics. My brand kits include brand discovery + strategy, logo design, colors, typography, a brand guide, marketing materials, and more.

  • Discovery
  • Strategy
  • Design
  • Logos & Typography
  • Colors & Patterns
  • Style Guide
  • Social Media Graphics
  • Marketing Materials
  • Training & Tutorials
  • Website (add on)
Learn MorePortfolio

Design

I support your business’s growth by designing a wide variety of in-brand marketing materials for print and web that engage your audience and tell your story. Getting to know your mission, brand, vision, and goals are an important part of the process. I don’t just make things look pretty– I want to know about you and your business, so that we can effectively and collaboratively create a final product that is both functional and beautiful.

I work on a retainer and repeat-client basis, as well as accepting some one-off projects that are a good fit. Let’s chat about your upcoming projects, I’d love to hear from you!

  • Social Media Graphics
  • Print Design
  • Packaging Design
  • Digital Design
  • Marketing Materials
  • Branded Swag
  • Business Cards
  • Stationery
  • Illustration
  • & more!
Learn MorePortfolio

Custom Branding

Strategic + beautiful brand design that engages your audience, tells your story, & converts.

1

Discovery Chat + Questionairre

We will chat about your goals and your vision, identify your audience and your story (who-what-where-why), and decide if we’re a good fit. I will give you a questionnaire to really help us nail down the details. Next, I will create a custom package tailored to you – an overview map of what your project includes, with pricing included.
2

Strategy + Mood

This step involves market research and clearly identifying your audience, mission, and values. We will also create brand keywords, and collaborate Pinterest mood board as a source of brand inspiration. A detailed plan for the remaining project will be formulated.
3

Logo Design + Colors + Typography

Now's the exciting part! Based on all of the previously collected and discussed data, will collaboratively design your logo, choose your brand color palette, and your brand's typography.
4

Brand Style Guide/Sheet

Your brand guide will lay out your audience, mission, values, and brand objective. It will overview your brand aesthetics, brand voice, and go over how to use your logo and other elements effectively. It will become your go-to reference for keeping up consistency in all future designs and communications.
5

Additional Assets

Additional, optional assets include business card design, letterhead, social media graphics, branded swag, email signatures, website design, & more.
6

Training + Tutorials

We will go over all of your brand elements and assets and how to utilize them effectively, efficiently, + consistently. You will have the tools you need to be a successful ambassador for your brand, leading to engagement and conversions.

Launch!

Sit back, relax, and pop a cold one as we celebrate all of our efforts and hard work being put into action! Launch can be as simple as an email announcement or sending out postcards, OR as exciting as hosting a customer appreciation & networking event.

Design Services

I love designing in-brand items for print and digital media. I offer design on a monthly retainer basis, and also take on some one-off projects if they're a good fit.

Marketing Materials

Social Media Graphics

Stationery & Invitations

Event Branding

Signage & Large Scale Graphics

Newsletter Templates + Graphics

Business Cards, Letterhead, etc.

Packaging + Illustration

Available booking space

Have a project in mind?

Let’s chat over virtual coffee!

Get in Touch

Blue Thistle Prints

I started this Etsy shop as a side-hustle in December 2018. I’m excited about it’s growth so far and the new knowledge I’ve gained – Etsy SEO, marketing strategies, printing, shipping and packaging strategies, how to quickly and efficiently make designs to sell, and much more. We’ll see where it goes!